Bikies’ PR company taking a risk

The Brisbane PR company that represents bikies has this to say on its web site: “We will not support business activities that we believe cause fundamental harm to people, communities, or the environment.”

With reputation management a cornerstone of PR, I wonder if they’re risking their reputation by having the bikies as a client?

Whatever the effect this will have on the PR company (whose ethics I find hard to fathom) certainly the bikies are spending up big. The campaign they’re running has all bases covered, including a raft of web sites (national and State bodies in NSW, SA, Qld and WA). Some are on Twitter. However, I do wonder why one of the links leads to a gang in Norway.

The angle they’re taking is that the proposed legislation, curtailing the right of freedom of association, will affect everyone in the community. Certainly, they have a point. But, as WA Police Commissioner Karl O’Callahan pointed out, it only applies to groups with criminal leanings. Scouts, fear not.


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