Gold medal for common-sense PR

The decision by the Australian Olympic Committee to lift the ban on its athletes commenting on sensitive issues during the Beijing Games is sensible.

Why they had the ban in the first place is a mystery, as is why the sudden change of heart.

From a PR aspect, it will mean far less work “putting out bushfires” during the Games.

Denial of free speech never was an Australian “strong point” anyway.

More PR at http://www.prlab.com.au

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